Successful Career of Alexandre Gama in the Brazilian Advertising Industry

Alexandre Gama is a famous Brazilian businessman who has invested in the advertising industry. Gama is the founder and Chief Executive Officer of Neogama, one of the leading ad agencies in Brazil.

Alexandre Gama’s Career Progression

The entrepreneur received his education from Fundação Armando Alvares Penteado (FAAP) where he majored in Advertising and Propaganda. Gama kicked off his advertising profession in 1982 at Standart Ogilvy agency serving as a writer. In 1990, he joined DM9 as a copywriter where he remained until 1994. During that time, he became prominent for receiving the highest number of awards as a writer. Gama also served as vice president and partner at AlmapBBDO. From 1996 to 1999, he was the President and CEO of Young & Rubicam. After leaving the firm, Gama founded Neogama agency where he serves until today.

Alexandre Gama’s Accomplishments

In 2012, Alexandre Gama joined the ABAP Board as a member. The ABAP is responsible for representing the interests of ad agencies in Brazil. On the global platform, Gama once served as the Foreman at the International Film Jury in 2004. He became the first Latin American to be involved in choosing the leading advertising professionals in the world. In subsequent events in 2008 and 2013, the executive was also a jury. In 2014, Gama was invited to showcase his exhibition “Ideia e Forma-Alexandre Gama” at the Brazilian Art Museum.

In 2014, the entrepreneur founded VIOLAB, a musical venture with a full recording studio, Youtube channel and a radio program. Still in the same year, Gama partnered with a Liverpool based auto company, Briggs Automotive Company. Briggs is a leading manufacturer of top-quality sports car. Alexandre has won several national awards for his role in the advertising industry. The most recent one was in 2015, when his agency received the Golden Lion award at the Cannes International Festival.





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