Whitney Wolfe Herd is now the CEO of the most successful dating app on the market today. She has already proven that she understands how to build a brand and what consumers want with Bumble. However, she isn’t stopping and she wants to do so much more in the future for her brand. She wants Bumble to takeover social media and she even has plans for the business world. This shouldn’t surprise anyone who has taken a look at the life of Wolfe. She made it clear from a young age she wanted to do everything she could as a leader and businesswoman. Now, she’s in a position to let it happen.
The Bumble BFF app is the latest craze for the company with a new focus on social media. Essentially, Bumble BFF takes the interface of a dating app and applies it to social media by letting users swipe to find new friends. The app is seriously changing the way people think about finding friends by giving them a new dynamic. You can now find your friends by looking at what activities they’re into and how they dress. It’s making the friend making process much faster.
As a married woman, Whitney Wolfe Herd is moving beyond the dating world. She wants to do something that reflects her new self and women like her. Bumble is moving on with her into the business world with an app designed to give people a chance to make business contacts. This move is welcoming an entirely new era for social media apps in general. An entire generation has grown up with social media and everything it offers to the world. Wolfe is giving them a way to do business that properly reflects who they and what they represent. She is spearheading modern social trends.
You will probably never find a female CEO with the same level of* success in such a short period as Whitney Wolfe Herd. She managed to find a way to combine both her political goals and her business ambitions to build one of the most amazing over night success stories of our time. Bumble has taken over one market and it plans to take out the others. While many have attempted to copy this success, it’s clear she has something unique going for her that can’t be repeated. She’s created a company with the potential to stay around for the long haul and to know more